Snapshots of the Past

Formosa. Chewing tobacco. Spence Brothers and Co., Cincinnati, O. / Strobridge Co. lith, Cin., O. – Antique Print

Formosa. Chewing tobacco. Spence Brothers and Co., Cincinnati, O. / Strobridge Co. lith, Cin., O., c1872. — antique lithograph
Formosa. Chewing tobacco. Spence Brothers and Co., Cincinnati, O. / Strobridge Co. lith, Cin., O., c1872.. Antique lithograph from the Tobacco collection.

(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

A window into the past: Formosa. Chewing tobacco. Spence Brothers and Co., Cincinnati, O. / Strobridge Co. lith, Cin., O., preserved in this antique lithograph. An authentic image from the Library of Congress, it carries the weight of the real historical record.

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Formosa. Chewing tobacco. Spence Brothers and Co., Cincinnati, O. / Strobridge Co. lith, Cin., O.

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The label's name, "Formosa," marks this as a brand of chewing tobacco rather than a view of the island it borrows its name from. Spence Brothers and Co. of Cincinnati, Ohio, sold the tobacco, and the Strobridge Company of Cincinnati printed the color lithograph, a method that let manufacturers put bold, multicolored designs on packaging and advertising. Around 1872, when this was printed, tobacco makers competed fiercely for shelf space, and eye-catching labels were a central part of that competition. The piece is a useful record of how commercial printing and product branding developed together in the decades after the Civil War.

Created / publishedc1872.
Medium1 print : lithograph, crayon, color.
GenreLabels 1870-1880.Lithographs Color 1870-1880.
SubjectsTobacco--United States--1870-1880.
SourceLibrary of Congress, Prints and Photographs Division
Original scan1,422 × 1,144 px · prints to 5 × 4 in at 300 dpi
ReferenceAMZ-SOTP-HPA-216854

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