Honor bilt modern homes. Sears, Roebuck and Co., Chicago - Philadelphia. The Lexington – Vintage Print

(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
This historic print of Honor bilt modern homes. Sears, Roebuck and Co., Chicago - Philadelphia. The Lexington brings a moment of history to your wall. An authentic image from the Library of Congress, it carries the weight of the real historical record.
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Honor bilt modern homes. Sears, Roebuck and Co., Chicago - Philadelphia. The Lexington
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This color halftone is the cover of a 1928 *Honor Bilt Modern Homes* booklet from Sears, Roebuck and Company, and it shows The Lexington, one of the house designs offered in that line. Sears sold kit houses by mail from the early 1900s, shipping precut lumber and fittings with instructions so buyers could assemble them. Honor Bilt was the company's higher-grade line in the late 1920s, and its catalog covers used rich color illustrations to make the houses look attractive to prospective buyers. The cover shows how mail-order companies marketed suburban domestic life to the middle-class families of the decade.
| Created / published | c1928. |
|---|---|
| Medium | 1 photomechanical print : halftone, color. |
| Genre | Periodical illustrations 1920-1930.Halftone photomechanical prints Color 1920-1930. |
| Notes | Illus. in: Honor bilt modern homes, 1928 Feb. 23, cover. |
| Subjects | Sears, Roebuck and Company. Honor Bilt" Modern Homes Dept.--1920-1930. Dwellings--1920-1930." |
| Source | Library of Congress, Prints and Photographs Division |
| Original scan | 3,291 × 4,096 px · prints to 11 × 14 in at 300 dpi |
| Reference | AMZ-SOTP-HPA-184168 |
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