New York Journal's colored comic supplement In gay New York" by Archie Gunn and R.K. Munkittrick--"McFadden's row of flats" by E.W. Townsend ... / Archie Gunn ; R.F. Outcault." – Vintage Print
![New York Journal's colored comic supplement In gay New York" by Archie Gunn and R.K. Munkittrick--"McFadden's row of flats" by E.W. Townsend ... / Archie Gunn ; R.F. Outcault.", N.Y. : H.A. Thomas & Wylie lith., [1896] — vintage poster](https://images.jameslantos.com/img/b6/b6fa0f612ff1-L.webp)
(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
New York Journal's colored comic supplement In gay New York" by Archie Gunn and R.K. Munkittrick--"McFadden's row of flats" by E.W. Townsend ... / Archie Gunn ; R.F. Outcault." comes to life in this vintage poster, reproduced from the original with every detail intact. Sourced directly from the Library of Congress, it represents an authentic piece of documented history.
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New York Journal's colored comic supplement In gay New York" by Archie Gunn and R.K. Munkittrick--"McFadden's row of flats" by E.W. Townsend ... / Archie Gunn ; R.F. Outcault."
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The strip that gives this poster its name is "McFadden's Row of Flats," a comic written by E.W. Townsend and drawn by Richard F. Outcault, the cartoonist behind the Yellow Kid. The poster advertises the color comic supplement of William Randolph Hearst's New York Journal, which filled its Sunday pages with such strips in 1896. That year the Journal and Joseph Pulitzer's World were locked in a bitter circulation war, and color comics were a major weapon, since they drew readers and helped define what became known as yellow journalism. The lithograph was printed in New York by H.A. Thomas & Wylie, and it shows how newspapers marketed their cartoons as a reason to buy the paper.
| Created / published | N.Y. : H.A. Thomas & Wylie lith., [1896] |
|---|---|
| Medium | 1 print (poster) : color. |
| Genre | Advertisements 1890-1900.Posters American 1890-1900.Prints Color 1890-1900. |
| Notes | Promotional goal: U.S. D41. 1896. |
| Subjects | Newspapers--1890-1900. |
| Source | Library of Congress, Prints and Photographs Division |
| Original scan | 1,447 × 1,153 px · prints to 5 × 4 in at 300 dpi |
| Reference | AMZ-SOTP-HPA-216653 |
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