Snapshots of the Past

Join modern mobile mighty Navy – Historic Reproduction

Join modern mobile mighty Navy, [Washington, D.C.] : U.S. Government Printing Office, 1957. — vintage poster
Join modern mobile mighty Navy, [Washington, D.C.] : U.S. Government Printing Office, 1957.. Vintage poster from the Mobile collection.

(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

A window into the past: Join modern mobile mighty Navy, preserved in this vintage poster. It comes from the collections of the Library of Congress, scanned from the original and carefully restored.

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Joseph Binder's 1957 Navy recruiting poster sells the service with a single phrase, "Join modern mobile mighty Navy," and its subject is the aircraft carrier, the floating airfield at the center of postwar naval power. Printed by the U.S. Government Printing Office, the halftone color poster reflects the late 1950s Cold War push to recruit young men into a fleet that was rapidly adopting jet aircraft and new ship designs. Binder, an Austrian-born designer known for his bold graphic style, used simplified forms and strong color to make the ship look sleek and up to date, presenting service as a modern career.

Created / published[Washington, D.C.] : U.S. Government Printing Office, 1957.
Medium1 photomechanical print (poster) : halftone, color.
GenrePosters American 1950-1960.Halftone photomechanical prints Color 1950-1960.
NotesPromotional goal: U.S. J26. 1957. By Joseph Binder.
SubjectsUnited States.--Navy--Recruiting & enlistment--1950-1960. Aircraft carriers--American--1950-1960.
SourceLibrary of Congress, Prints and Photographs Division
Original scan1,114 × 1,536 px · prints to 4 × 5 in at 300 dpi
ReferenceAMZ-SOTP-HPA-149325

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