Advertisement for John Jameson Whiskey, "We greet a new king – Historic Print

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
A window into the past: Advertisement for John Jameson Whiskey, "We greet a new king, preserved in this historic image. Drawn from the Snapshots of the Past archive, it is an authentic piece of documented history.
Choose the framed print, ready to hang the day it arrives, or the unframed print for a frame of your own. It makes a striking addition to a living room, study or office, and a thoughtful gift. Free shipping in the lower 48 states. Snapshots of the Past has been bringing history to the wall since 2001, for tens of thousands of customers worldwide.
Advertisement for John Jameson Whiskey, "We greet a new king
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The title does much of the work: "We greet a new king" ties a bottle of John Jameson whiskey to a moment of national ceremony rather than to its flavor or price. Advertisers often borrowed the pageantry of royal succession to suggest respectability and public loyalty. Jameson, a Dublin firm whose family had been distilling since the late eighteenth century, marketed heavily in Britain and across the empire, so a royal theme made sense for a brand with wide reach. The piece is worth noticing for how it dresses a commercial message in the language of national occasion.
| Original scan | 665 × 943 px |
|---|---|
| Reference | 1446 |
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