Italia--Sestriere / Mario Puppo. – Vintage Print
![Italia--Sestriere / Mario Puppo., Milan : Pizzi & Pizio, [19]35. — vintage poster](https://images.jameslantos.com/img/97/9705132055f4-L.webp)
(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
This rare vintage poster captures Italia--Sestriere / Mario Puppo. in remarkable detail. Sourced directly from the Library of Congress, it represents an authentic piece of documented history.
The framed print arrives ready to hang; the unframed option suits custom framing. A fine choice for anyone who loves history, and a gift that gets noticed. Free shipping in the lower 48 states. Since 2001, Snapshots of the Past has shipped historic prints to tens of thousands of customers around the world.
Italia--Sestriere / Mario Puppo.
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Sestriere, a high-altitude ski village in the Piedmontese Alps near Turin, is the subject that sets this poster apart from others of its era that promoted Italian winter sports. Printed in Milan by Pizzi & Pizio in 1935, it is a color advertisement designed by Mario Puppo to draw skiers to the slopes. In the 1930s, Italy's winter resorts were becoming fashionable destinations, and Sestriere was being developed as a purpose-built resort under the sponsorship of the Fiat industrialist Giovanni Agnelli. Posters like this one helped present Italy as a place for modern winter leisure, not only for mountain residents.
| Created / published | Milan : Pizzi & Pizio, [19]35. |
|---|---|
| Medium | 1 print (poster) : color. |
| Genre | Advertisements 1930-1940.Posters Italian 1930-1940.Prints Color 1930-1940. |
| Notes | Promotional goal: It. E8. 1935. |
| Subjects | Skiing--Italy--1930-1940. |
| Source | Library of Congress, Prints and Photographs Division |
| Original scan | 755 × 1,136 px |
| Reference | AMZ-SOTP-HPA-218363 |
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