Keating cycles. 365 days ahead of them all / Keating Wheel Co., Holyoke, Mass. – Antique Print
![Keating cycles. 365 days ahead of them all / Keating Wheel Co., Holyoke, Mass., Phila. : Ketterlinus, [189-?] — vintage poster](https://images.jameslantos.com/img/35/350492b6d71f-L.webp)
(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
Step back in time with Keating cycles. 365 days ahead of them all / Keating Wheel Co., Holyoke, Mass., a vintage poster rich in period detail. It comes from the collections of the Library of Congress, scanned from the original and carefully restored.
Framed, it is ready for the wall; unframed, it is ready for the frame you choose. Perfect for a home, office, library or classroom wall, and a gift with a story behind it. Free shipping in the lower 48 states. Snapshots of the Past, founded in 2001, has served tens of thousands of customers worldwide.
Keating cycles. 365 days ahead of them all / Keating Wheel Co., Holyoke, Mass.
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The slogan "365 days ahead of them all" sets this poster apart from the other bicycle advertisements on the board, and it names the Keating Wheel Co. of Holyoke, Massachusetts, a paper-mill city that also became a major center of bicycle manufacturing in the 1880s and 1890s. The bicycle boom of that decade, driven by the safety bicycle and a wave of cycling enthusiasm, made brand competition fierce, and manufacturers turned to bold color lithographs like this one to stand out. The poster was printed by Ketterlinus, a Philadelphia lithographic firm that produced many colorful commercial posters of the period. Its exaggerated claim is typical of the era's advertising, which often relied on bright graphics and confident boasts to win buyers.
| Created / published | Phila. : Ketterlinus, [189-?] |
|---|---|
| Medium | 1 print (poster) : color. |
| Genre | Posters American 1890-1900.Prints Color 1890-1900. |
| Notes | Promotional goal: U.S. B7. 189-. |
| Subjects | Bicycles & tricycles--United States--1890-1900. |
| Source | Library of Congress, Prints and Photographs Division |
| Original scan | 1,144 × 1,455 px · prints to 4 × 5 in at 300 dpi |
| Reference | AMZ-SOTP-HPA-217060 |
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