Snapshots of the Past

Sterling cycles. Built like a watch – Vintage Wall Art

Sterling cycles. Built like a watch, Buffalo, N.Y. : Gies & Co., [190-?] — vintage poster
Sterling cycles. Built like a watch, Buffalo, N.Y. : Gies & Co., [190-?]. Vintage poster from the Bicycles collection.

(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

Step back in time with Sterling cycles. Built like a watch, a vintage poster rich in period detail. An authentic image from the Library of Congress, it carries the weight of the real historical record.

The framed print arrives ready to hang; the unframed option suits custom framing. A fine choice for anyone who loves history, and a gift that gets noticed. Free shipping in the lower 48 states. Since 2001, Snapshots of the Past has shipped historic prints to tens of thousands of customers around the world.

Sterling cycles. Built like a watch

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Built like a watch" is the boast that sets this color advertisement apart, and it shows a couple riding Sterling bicycles while the slogan promises precision engineering. The poster came from Gies & Co. of Buffalo, New York, a lithography firm, and the Library of Congress dates it only to the 1900s. Bicycles were a national craze in those years, and makers competed for buyers with bright, glossy lithographed posters that often pictured fashionable young couples. Comparing its figures, clothing, and sales language with other posters of the decade shows how cycling was marketed to middle-class riders.

Created / publishedBuffalo, N.Y. : Gies & Co., [190-?]
Medium1 print (poster) : color.
GenreAdvertisements 1900-1910.Posters American 1900-1910.Prints Color 1900-1910.
NotesPromotional goal: U.S. C71. 190-?
SubjectsBicycles & tricycles--United States--1900-1910. Couples--1900-1910.
SourceLibrary of Congress, Prints and Photographs Division
Original scan1,160 × 1,447 px · prints to 4 × 5 in at 300 dpi
ReferenceAMZ-SOTP-HPA-217061

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