Juliet, fine cut, chewing tobacco - James Moran & Co., St. Louis / Averell & Peckett, lith., N. Y. – Historic Poster Reproduction
(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
Few images capture their era like this vintage poster of Juliet, fine cut, chewing tobacco - James Moran & Co., St. Louis / Averell & Peckett, lith., N. Y.. An authentic image from the Library of Congress, it carries the weight of the real historical record.
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Juliet, fine cut, chewing tobacco - James Moran & Co., St. Louis / Averell & Peckett, lith., N. Y.
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A brand of fine cut chewing tobacco called Juliet gives this color lithograph its particular twist, turning a Shakespearean heroine into a commercial label. The print was issued for James Moran & Co. of St. Louis and produced by the New York firm Averell & Peckett around 1873, and the company registered its copyright to protect the design from copying. Tobacco labels of the 1870s were among the most colorful printed goods of their day, as manufacturers competed for attention on crowded shop shelves. Romeo and Juliet, a widely performed play, gave the name an instant recognition that needed no explanation.
| Created / published | c1873. |
|---|---|
| Medium | 1 print : lithograph, color. |
| Genre | Lithographs Color 1870-1880.Tobacco package labels 1870-1880. |
| Notes | C6216D U.S. Copyright Office. Copyright by James Moran & Co. |
| Subjects | Shakespeare, William,--1564-1616. Romeo and Juliet. Love--1870-1880. |
| Source | Library of Congress, Prints and Photographs Division |
| Original scan | 1,436 × 1,147 px · prints to 5 × 4 in at 300 dpi |
| Reference | AMZ-SOTP-HPA-218855 |
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