Snapshots of the Past

Red Label Apples crate label, Wenatchee Produce Co. – Vintage Print

Red Label Apples crate label, Wenatchee Produce Co. — historic image
Red Label Apples crate label, Wenatchee Produce Co.. Historic image from the Fruit & Vegetable Labels collection.

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

This historic image of Red Label Apples crate label, Wenatchee Produce Co. brings a moment of history to your wall. Drawn from the Snapshots of the Past archive, it is an authentic piece of documented history.

The framed print arrives ready to hang; the unframed option suits custom framing. It brings character to any room and makes a memorable gift. Free shipping in the lower 48 states. Since 2001, Snapshots of the Past has shipped historic prints to tens of thousands of customers around the world.

Red Label Apples crate label, Wenatchee Produce Co.

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Wenatchee, in central Washington, became one of the great apple-growing centers of the American West after irrigation brought orchards to the Columbia River valley in the early 1900s. Crate labels like this one were printed to catch a buyer's eye in crowded grocery displays, and they often carried bright illustrations of fruit, landscapes, or idealized scenes of rural life. Growers' cooperatives and shipping firms used these lithographed labels to build brand recognition for their fruit in distant eastern markets, where shoppers could not see the orchards for themselves. The "Red Label" name points to the packing grade, and labels like it now serve as a record of how the apple trade marketed the Northwest to the rest of the country.

Original scan960 × 720 px
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