Snapshots of the Past

Pete's Best Brand Apples crate label – Vintage Print

Pete's Best Brand Apples crate label — historic image
Pete's Best Brand Apples crate label. Historic image from the Fruit & Vegetable Labels collection.

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

This rare historic image captures Pete's Best Brand Apples crate label in remarkable detail. It is part of the Snapshots of the Past archive, gathered over 25 years of research.

Framed, it is ready for the wall; unframed, it is ready for the frame you choose. Perfect for a home, office, library or classroom wall, and a gift with a story behind it. Free shipping in the lower 48 states. Snapshots of the Past, founded in 2001, has served tens of thousands of customers worldwide.

Pete's Best Brand Apples crate label

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Pete's Best Brand is the kind of name that stood out on a crowded packing-house shelf, and this crate label shows how growers used bold color and lettering to sell fruit before supermarkets made brands familiar to shoppers. Apple crate labels like this one were pasted onto wooden boxes shipped by rail to city markets, where a striking design helped buyers pick out one orchard's fruit from dozens of others. Labels of this period were often printed by lithography, and the mix of illustration and typography is worth studying for what it reveals about early American commercial art and the orchard trade.

Original scan960 × 720 px
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Snapshots of the Past helps heritage brands, museums, historians and storytellers tell stories with history: historic prints, image licensing and historical storytelling drawn from more than 25 years of research and curation.