There Really Was a Buried Treasure" Post Toasties advertisement, 1922 – Vintage Print
(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
Few images capture their era like this historic image of There Really Was a Buried Treasure" Post Toasties advertisement, 1922. It is part of the Snapshots of the Past archive, gathered over 25 years of research.
Order it framed and ready to hang, or unframed to match a frame you already love. A conversation-starting piece for home, office, or as a meaningful gift. Free shipping in the lower 48 states. Snapshots of the Past has been bringing history to the wall since 2001, for tens of thousands of customers worldwide.
There Really Was a Buried Treasure" Post Toasties advertisement, 1922
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The title, "There Really Was a Buried Treasure," suggests this 1922 advertisement borrowed the appeal of treasure-hunt adventure stories to sell breakfast cereal. Post Toasties, a toasted corn flake made by the Postum Cereal Company of Battle Creek, Michigan, had been on grocers' shelves since the product was renamed in 1909, and it was among the best-known packaged breakfast foods of its day. Ads like this one show how food makers of the early twentieth century relied on playful storytelling and vivid color to win over shoppers.
| Original scan | 550 × 800 px |
|---|---|
| Reference | 1451 |
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Snapshots of the Past helps heritage brands, museums, historians and storytellers tell stories with history: historic prints, image licensing and historical storytelling drawn from more than 25 years of research and curation.
