Snapshots of the Past

Pretty Pink Party Cake, Magic Baking Powder magazine advertisement – Antique Print

Pretty Pink Party Cake, Magic Baking Powder magazine advertisement — historic image
Pretty Pink Party Cake, Magic Baking Powder magazine advertisement. Historic image from the Food & Drink collection.

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

This rare historic image captures Pretty Pink Party Cake, Magic Baking Powder magazine advertisement in remarkable detail. It comes from the Snapshots of the Past collection, curated over 25 years for its historical value.

Choose the framed print, ready to hang the day it arrives, or the unframed print for a frame of your own. Perfect for a home, office, library or classroom wall, and a gift with a story behind it. Free shipping in the lower 48 states. Snapshots of the Past has been bringing history to the wall since 2001, for tens of thousands of customers worldwide.

Pretty Pink Party Cake, Magic Baking Powder magazine advertisement

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A pink-frosted layer cake sits at the center of this magazine advertisement for Magic Baking Powder, the kind of showpiece dessert that home bakers of the early twentieth century were encouraged to make for birthdays and parties. Advertisements like this one sold leavening as a route to a better kitchen, promising light, even crumb and a festive result any household could manage. Notice how the cake itself is the hero of the layout, with the brand name kept modest, a common strategy in food advertising of the period when a appetizing picture did the persuading.

Original scan612 × 839 px
Reference1462

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Snapshots of the Past helps heritage brands, museums, historians and storytellers tell stories with history: historic prints, image licensing and historical storytelling drawn from more than 25 years of research and curation.