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[Page of advertisement for Ford automobiles, showing a 1947 Ford, two engines, etc.] – Historic Reproduction

[Page of advertisement for Ford automobiles, showing a 1947 Ford, two engines, etc.], 1947 Feb. 4. — historic print
[Page of advertisement for Ford automobiles, showing a 1947 Ford, two engines, etc.], 1947 Feb. 4.. Historic print from the Automobiles collection.

(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

This historic print of [Page of advertisement for Ford automobiles, showing a 1947 Ford, two engines, etc.] brings a moment of history to your wall. An authentic image from the Library of Congress, it carries the weight of the real historical record.

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[Page of advertisement for Ford automobiles, showing a 1947 Ford, two engines, etc.]

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This Look page from February 4, 1947, advertises Ford automobiles in color, with a 1947 Ford shown alongside two engines, a pairing that highlights the mechanical side of the company's postwar pitch. Civilian car production had only recently resumed after the war, and buyers still faced long waits and limited choices, so automakers leaned on magazine advertising to win back customers. Look, a photo-driven general-interest weekly with a large national readership, was a major venue for such campaigns. The page offers a useful snapshot of how carmakers presented engineering and reliability to readers in the first years of peacetime.

Created / published1947 Feb. 4.
Medium1 photomechanical print : halftone, color.
GenrePeriodical illustrations 1940-1950.Advertisements 1940-1950.Halftone photomechanical prints Color 1940-1950.
NotesIllus. in: Look, 1947 Feb. 4, p. 17.
SubjectsFord Motor Company--Products--1940-1950. Automobiles--1940-1950. Gasoline engines--1940-1950.
SourceLibrary of Congress, Prints and Photographs Division
Original scan1,152 × 1,456 px · prints to 4 × 5 in at 300 dpi
ReferenceAMZ-SOTP-HPA-216603

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