Coca-Cola advertisement: The Pause that Refreshes – Vintage Wall Art
(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
This rare historic image captures Coca-Cola advertisement: The Pause that Refreshes in remarkable detail. It is part of the Snapshots of the Past archive, gathered over 25 years of research.
Choose the framed print, ready to hang the day it arrives, or the unframed print for a frame of your own. Perfect for a home, office, library or classroom wall, and a gift with a story behind it. Free shipping in the lower 48 states. Since 2001, Snapshots of the Past has shipped historic prints to tens of thousands of customers around the world.
Coca-Cola advertisement: The Pause that Refreshes
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The Pause that Refreshes slogan, introduced by the Coca-Cola Company in 1929, gives this advertisement its particular hook: it asks the viewer to stop work for a moment and enjoy a bottle of Coke. The campaign ran through the Great Depression and into the postwar years, when soft drinks were becoming a daily habit for workers, shoppers and families. Coca-Cola used illustrators, magazine spreads and painted billboards to tie the drink to ordinary scenes of leisure, which is why the slogan stayed in use for decades. It is worth noticing how the ad sells a brief break rather than the drink's flavor.
| Original scan | 751 × 1,024 px |
|---|---|
| Reference | 1591 |
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Snapshots of the Past helps heritage brands, museums, historians and storytellers tell stories with history: historic prints, image licensing and historical storytelling drawn from more than 25 years of research and curation.
