Snapshots of the Past

Snoboy Brand Wenatchee Apples crate label – Vintage Print

Snoboy Brand Wenatchee Apples crate label — historic image
Snoboy Brand Wenatchee Apples crate label. Historic image from the Fruit & Vegetable Labels collection.

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

This rare historic image captures Snoboy Brand Wenatchee Apples crate label in remarkable detail. It is part of the Snapshots of the Past archive, gathered over 25 years of research.

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Snoboy Brand Wenatchee Apples crate label

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Snoboy is one of the crate-label brands that Wenatchee, Washington, packers used to sell apples across the country in the early twentieth century. The label's bright, graphic style reflects how growers competed for shelf attention in an era before branded packaging was common. Wenatchee sat at the center of the Columbia River valley's orchard country, where irrigation turned dry benchland into productive fruit land and rail lines carried crates east. Labels like this one were printed by the thousands and pasted to wooden boxes, so surviving examples show how the region marketed itself as much as they show the fruit.

Original scan960 × 720 px
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Snapshots of the Past helps heritage brands, museums, historians and storytellers tell stories with history: historic prints, image licensing and historical storytelling drawn from more than 25 years of research and curation.