Make every minute count for Pershing / Adolph Treidler. – Antique Print
(Originally scanned by the Library of Congress. Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
This vintage poster of Make every minute count for Pershing / Adolph Treidler. brings a moment of history to your wall. It comes from the collections of the Library of Congress, scanned from the original and carefully restored.
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Make every minute count for Pershing / Adolph Treidler.
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This lithograph pairs the name of General John J. Pershing, commander of the American Expeditionary Forces in France, with the slogan "Make every minute count." Adolph Treidler produced it in 1917 for the United States Shipping Board's Emergency Fleet Corporation, the agency created that year to build merchant ships quickly after the United States entered the war in April. The message was direct: the army overseas depended on ships to carry men and supplies across the Atlantic, so every hour lost in the shipyards delayed the fighting. The poster is a good example of how wartime industry used the public face of military leaders to press home the urgency of civilian work.
| Created / published | 1917 |
|---|---|
| Medium | 1 print (poster) : lithograph color ; 72 x 56 cm. |
| Notes | United States Shipping Board Emergency Fleet Corporation. Title from item. · United States Shipping Board Emergency Fleet Corporation sponsor. |
| Subjects | World War 1914-1918--Economic & industrial aspects--United States. Boat & ship industry--1910-1920. |
| Source | Library of Congress, Posters: Artist Posters |
| Original scan | 1,193 × 1,536 px · prints to 4 × 5 in at 300 dpi |
| Reference | 322_Make_every_minute_count_1917 |
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