Snapshots of the Past

Bock beer poster with woman, waiter and goat – Vintage Poster

Bock beer poster with woman, waiter and goat — vintage poster
Bock beer poster with woman, waiter and goat. Vintage poster from the Wine, Beer & Spirits collection.

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

This rare vintage poster captures Bock beer poster with woman, waiter and goat in remarkable detail. Drawn from the Snapshots of the Past archive, it is an authentic piece of documented history.

The framed print arrives ready to hang; the unframed option suits custom framing. A fine choice for anyone who loves history, and a gift that gets noticed. Free shipping in the lower 48 states. Since 2001, Snapshots of the Past has shipped historic prints to tens of thousands of customers around the world.

Bock beer poster with woman, waiter and goat

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A bock beer poster built around a woman, a waiter and a goat is an unusual pairing, since the goat is the detail that sets this image apart from the usual foaming-mug advertising of its day. Bock beer was traditionally a strong, dark lager brewed in the German tradition, and its springtime release was often promoted with the goat, a playful symbol tied to the word "bock," which means billy goat in German. Posters like this one were typically chromolithographed to be eye-catching in saloons, shop windows and on street hoardings, where they blended brewery branding with lively scenes of everyday social life. Look closely at the figures' clothing and gestures, which reveal how beer drinking was pictured as sociable and respectable entertainment.

Original scan6,750 × 8,563 px · prints to 22 × 29 in at 300 dpi
Referencetif09481_Bock

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