Pettijohn's Breakfast Food advertisement with a bear in an apron – Antique Print
(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
Pettijohn's Breakfast Food advertisement with a bear in an apron comes to life in this historic image, reproduced from the original with every detail intact. Drawn from the Snapshots of the Past archive, it is an authentic piece of documented history.
Framed, it is ready for the wall; unframed, it is ready for the frame you choose. It makes a striking addition to a living room, study or office, and a thoughtful gift. Free shipping in the lower 48 states. Snapshots of the Past, founded in 2001, has served tens of thousands of customers worldwide.
Pettijohn's Breakfast Food advertisement with a bear in an apron
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A cartoon bear in a white apron is the detail that sets this one apart: the character was used to sell Pettijohn's Breakfast Food, a wheat cereal made in the Midwest in the late 19th and early 20th centuries. Advertisers of that era leaned heavily on friendly mascots to make packaged foods feel wholesome and familiar to busy households. The bear's cook's-apron pose signals the idea of a homemade, hearty morning meal, a selling point that mattered as ready-to-eat cereals were still new to many American kitchens. Notice how the image relies on bright color and a simple, repeatable character, techniques that became standard in grocery-store advertising.
| Original scan | 615 × 898 px |
|---|---|
| Reference | 510 |
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