A Cool Customer" De Reszke Cigarettes advertisement – Historic Reproduction
(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
A Cool Customer" De Reszke Cigarettes advertisement comes to life in this historic image, reproduced from the original with every detail intact. It is part of the Snapshots of the Past archive, gathered over 25 years of research.
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A Cool Customer" De Reszke Cigarettes advertisement
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Its title, "A Cool Customer," points to the joke at the center of this De Reszke advertisement: a composed, unflappable smoker who seems to have everything under control. The brand took its name from Jean de Reszke, the Polish-born tenor who was one of the most celebrated opera singers of the late 1800s, and that association with refinement was part of the appeal. Tobacco advertising of this period often relied on such easy, confident figures to suggest that smoking a particular cigarette signaled good taste and social polish.
| Original scan | 733 × 981 px |
|---|---|
| Reference | 530 |
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Snapshots of the Past helps heritage brands, museums, historians and storytellers tell stories with history: historic prints, image licensing and historical storytelling drawn from more than 25 years of research and curation.
