Belle Jardinière advertisement: Modes d'Été summer fashions – Historic Print
(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
A window into the past: Belle Jardinière advertisement: Modes d'Été summer fashions, preserved in this historic image. It comes from the Snapshots of the Past collection, curated over 25 years for its historical value.
Framed, it is ready for the wall; unframed, it is ready for the frame you choose. It makes a striking addition to a living room, study or office, and a thoughtful gift. Free shipping in the lower 48 states. Since 2001, Snapshots of the Past has shipped historic prints to tens of thousands of customers around the world.
Belle Jardinière advertisement: Modes d'Été summer fashions
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This advertisement promotes the summer collections of the Belle Jardinière, a Paris department store that sold clothing, fabrics, and household goods. The title's phrase "Modes d'Été" announces the season's new styles, a common sales pitch in French retail printing, where the store's fashion lines were presented as the latest word in taste. Printed advertisements like this one helped shape how shoppers, especially women, learned about changing fashions in the late 1800s and early 1900s. Look closely at the figures and their dress, which show the silhouettes and accessories the store wanted buyers to imagine wearing.
| Original scan | 763 × 1,023 px |
|---|---|
| Reference | 732 |
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