Snapshots of the Past

Coca-Cola advertisement: In Venice, too... Sign of Good Taste – Antique Print

Coca-Cola advertisement: In Venice, too... Sign of Good Taste — historic image
Coca-Cola advertisement: In Venice, too... Sign of Good Taste. Historic image from the Wine, Beer & Spirits collection.

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

This historic image of Coca-Cola advertisement: In Venice, too... Sign of Good Taste brings a moment of history to your wall. Drawn from the Snapshots of the Past archive, it is an authentic piece of documented history.

Order it framed and ready to hang, or unframed to match a frame you already love. It makes a striking addition to a living room, study or office, and a thoughtful gift. Free shipping in the lower 48 states. Snapshots of the Past, founded in 2001, has served tens of thousands of customers worldwide.

Coca-Cola advertisement: In Venice, too... Sign of Good Taste

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This advertisement places Coca-Cola in Venice, presenting the city's canals and historic setting as a backdrop for the drink. The line "In Venice, too..." reads as a playful claim that the soft drink had reached even one of Europe's most celebrated travel destinations. Postwar American advertising often linked Coca-Cola to travel, leisure and good living, and the "Sign of Good Taste" slogan framed the drink as a refined, everyday pleasure. The piece is a useful example of how the brand sold itself abroad as much as at home.

Original scan579 × 800 px
Reference1460

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Snapshots of the Past helps heritage brands, museums, historians and storytellers tell stories with history: historic prints, image licensing and historical storytelling drawn from more than 25 years of research and curation.