Snapshots of the Past

Sanitas Toasted Corn Flakes advertisement: Watch the Imitators – Antique Print

Sanitas Toasted Corn Flakes advertisement: Watch the Imitators — historic image
Sanitas Toasted Corn Flakes advertisement: Watch the Imitators. Historic image from the Food & Drink collection.

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

Few images capture their era like this historic image of Sanitas Toasted Corn Flakes advertisement: Watch the Imitators. Drawn from the Snapshots of the Past archive, it is an authentic piece of documented history.

Framed, it is ready for the wall; unframed, it is ready for the frame you choose. It makes a striking addition to a living room, study or office, and a thoughtful gift. Free shipping in the lower 48 states. Snapshots of the Past has been bringing history to the wall since 2001, for tens of thousands of customers worldwide.

Sanitas Toasted Corn Flakes advertisement: Watch the Imitators

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The headline "Watch the Imitators" sets this advertisement apart from the usual breakfast-cereal pitch, since it warns shoppers about rival products instead of praising the box in front of them. It dates from the early 1900s, when Battle Creek, Michigan, was the center of the American ready-to-eat cereal business and the Kellogg company's corn flakes were widely copied. Sanitas Nut Food Company's toasted corn flakes competed in that crowded market, and the fight over who could use the name "corn flakes" became a well-known legal dispute. The ad reflects how fiercely cereal makers guarded their brands in that period.

Original scan646 × 908 px
Reference878

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