The Dawn of Civilization" Pears soap advertisement, 7 May 1903 – Vintage Wall Art
(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
Step back in time with The Dawn of Civilization" Pears soap advertisement, 7 May 1903, a historic image rich in period detail. It comes from the Snapshots of the Past collection, curated over 25 years for its historical value.
Choose the framed print, ready to hang the day it arrives, or the unframed print for a frame of your own. A conversation-starting piece for home, office, or as a meaningful gift. Free shipping in the lower 48 states. Snapshots of the Past, founded in 2001, has served tens of thousands of customers worldwide.
The Dawn of Civilization" Pears soap advertisement, 7 May 1903
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Pears' soap advertisements of this era often tied washing to human progress, and this 1903 piece carries that idea in its title, "The Dawn of Civilization." The image presents cleanliness as a mark of advancement, a theme that suited the company's long campaign under Thomas J. Barratt, who turned Pears into one of the most recognizable soap brands in Britain. Like many turn-of-the-century ads, it blends commercial persuasion with the popular Victorian and Edwardian belief that personal hygiene signaled respectability and civilization. Its appeal to a sense of moral and social improvement is worth noticing alongside its sales purpose.
| Original scan | 492 × 800 px |
|---|---|
| Reference | 427 |
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