Snapshots of the Past

Persil advertisement: two babies in woolens, "Feel the difference – Vintage Wall Art

Persil advertisement: two babies in woolens, "Feel the difference — historic image
Persil advertisement: two babies in woolens, "Feel the difference. Historic image from the Home & Household collection.

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

Few images capture their era like this historic image of Persil advertisement: two babies in woolens, "Feel the difference. It comes from the Snapshots of the Past collection, curated over 25 years for its historical value.

Choose the framed print, ready to hang the day it arrives, or the unframed print for a frame of your own. Perfect for a home, office, library or classroom wall, and a gift with a story behind it. Free shipping in the lower 48 states. Since 2001, Snapshots of the Past has shipped historic prints to tens of thousands of customers around the world.

Persil advertisement: two babies in woolens, "Feel the difference

Order a print

Secure checkout · SSL encryptedPowered by Stripe and PayPal

Free shipping in the lower 48 states. The checkout page shows the picture, size and price before you pay.

Sign up for our newsletter

Sent securely. No purchase needed. Unsubscribe anytime.

Ask about licensing or this print

Two babies in knitted woolens anchor this Persil advertisement, and the slogan "Feel the difference" asks the reader to judge the product by touch. Persil was a laundry detergent, and advertisers of its era often paired infants with clean, soft garments to suggest that a washing product could keep fabrics gentle enough for the most sensitive skin. The ad reflects how commercial powders and soaps were reshaping household washing, when softer clothes were a selling point in their own right. Its most interesting move is turning an abstract claim about cleanliness into an image a parent could picture on their own child.

Original scan814 × 1,110 px
Reference247

More from the Home & Household collection

Snapshots of the Past helps heritage brands, museums, historians and storytellers tell stories with history: historic prints, image licensing and historical storytelling drawn from more than 25 years of research and curation.