It's the way you hold your glass, White Rock advertisement – Historic Print
(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)
Description
A window into the past: It's the way you hold your glass, White Rock advertisement, preserved in this historic image. It comes from the Snapshots of the Past collection, curated over 25 years for its historical value.
Order it framed and ready to hang, or unframed to match a frame you already love. A conversation-starting piece for home, office, or as a meaningful gift. Free shipping in the lower 48 states. Snapshots of the Past has been bringing history to the wall since 2001, for tens of thousands of customers worldwide.
It's the way you hold your glass, White Rock advertisement
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The line "It's the way you hold your glass" sets this advertisement apart from the other drinks images on the board. It sells White Rock as a mixer and table water, and it does so through poise and social polish rather than through the product's taste. Advertisements of this kind were common in magazines of the period, when carbonated mineral water was marketed as a refined companion to spirits and as a sign of good manners. Notice how the copy presents the act of holding a glass as a matter of style, which tells you as much about the expectations of its audience as it does about the drink.
| Original scan | 570 × 800 px |
|---|---|
| Reference | 458 |
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