Snapshots of the Past

Federal Trucks advertisement showing red Kramer Bros. freight truck – Vintage Wall Art

Federal Trucks advertisement showing red Kramer Bros. freight truck — historic image
Federal Trucks advertisement showing red Kramer Bros. freight truck. Historic image from the Transportation collection.

(Each image is professionally and digitally cleaned of artifacts such as color bars and extra borders prior to printing.)

Description

Few images capture their era like this historic image of Federal Trucks advertisement showing red Kramer Bros. freight truck. Drawn from the Snapshots of the Past archive, it is an authentic piece of documented history.

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Federal Trucks advertisement showing red Kramer Bros. freight truck

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The red freight truck belonging to Kramer Bros. is the focus here, set within an advertisement for Federal Trucks, which lets the company's vehicle stand in for its own promise of dependable hauling. Federal Motor Truck Company was a Detroit maker of commercial trucks in the early twentieth century, when businesses were turning from horses and wagons to motor vehicles. Ads like this one typically showed a truck in working use to persuade fleet buyers that it could handle daily loads. The record does not name the year or the artist, but the layout reflects the trade advertising of that era, when the truck and the customer's name were the main selling points.

Original scan558 × 800 px
Reference849

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